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Gillette’s New ‘Bond Moments’

New TV and social media campaign inspired by upcoming release of 'Spectre.'

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By: Christine Esposito

Editor-in-Chief

Ahead of the release of “Spectre,” the 24th Bond film, Gillette has rolled out the new “Bond Moments” campaign. Inspired by the creator and author, Ian Fleming’s quotes describing the ultimate “Bond Moments” are present throughout the campaign across TV, print, online and in-store.   The campaigned kicked off with a TV spot linking the iconic action inspired by the world of Bond to Gillette devices that “together prepare men for their own 'Bond Moments',” according to the b...

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